Supporting Visionary Brands.

Art and Science.

 

 

Integrity Brands invests in, advises, and helps to oversee consumer-focused, product- and conviction-led businesses.  Its mission is to partner with and support leaders, to help build the blend of creative vision, operating rigor, and shared culture that together create long-term success.   

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In its involvements Integrity brings to bear:  passion and intuition for products and brand visions;  deep experience with consumer-facing business models; strong value investment discipline; expertise and experience with complex board, leadership, and change dynamics; and emotional intelligence - to help achieve the alignments of people, culture, conviction, and discipline that are fundamental to success in creatively-driven businesses.

 

In its 25+ years, Integrity has invested in and partnered with a spectrum of major national companies, helping to strengthen and evolve brands and business models.  Many of its investments have been merchandising-driven turnarounds that have restored value at brands that had lost focus, by re-aligning the product with the tenets of the brand and the expectations of the customer. 

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Integrity's involvements have spanned categories in the consumer brand arena, including apparel/fashion, action sports, personal accessories, home, gift, footwear, writing instruments, and others - each with a common focus on creating a great blend of art and science to drive long-term success. 

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