
Unlocking Value at Visionary Brands.
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​Integrity Brands was founded in 1999 to invest in, advise, and engage with a small number of vision-driven, product-led, consumer-facing companies. Its mission is to unlock value through applying a unique blend of competencies: deep brand and creative literacy, extensive operating experience, and 35 years of work at the nexus of governance, negotiating and navigating critical decisions with leaders, boards, and investors.
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Integrity has deployed its experience base to address diverse challenges: founder and leadership transitions, board realignments, brand and merchandising transitions, business model re-engineering, financial planning and restructuring. Usually involvements have entailed navigating a complex combination of these factors, involving high levels of uncertainty, and often, divergent views and expectations among key players. Integrity has been particularly involved in turnarounds of distressed/misdirected retail brands.
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Integrity has invested in over two dozen national brands and has advised more. Involvements have spanned consumer-facing categories, including men's and women's apparel, footwear, children's, home decor, accessories, action sports, gifting, fitness, outdoor, and others.
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